Micro Case Study Social Image

Create micro case study graphic with a quantitative ROI metric, customer quote, logo, and the customer's picture.

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Lead Gen

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Social Engagement

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Web Traffic

👁️

Awareness

Short & sweet. Create micro case study graphics/images with a quantitative ROI metrics in the headline, a customer quote, and the customer logo and picture.

TEMPLATE + GPT PROMPT --> *this one's perfect for including a graphic template AND a GPT prompt.

How to Implement

You’ve captured a great customer anecdote, in any format - text, audio, video, slack, email.
Take the salient details - an ROI metric, the outcome, the customer quote - and drop one or more into a Canva template or other simple image file along with your logo, the customer company logo, and the customer's headshot + name/title.
Post it to social, tag the customer, and link to the FULL customer story in the comments.

Templates

laudable impact score

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laudable difficulty score

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credit

ZoomInfo

stage

Awareness

kpis

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Lead Gen

📣

Social Engagement

🖥

Web Traffic

👁️

Awareness

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Candid Reaction Launch Video

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Use candid beta customer reactions to your new feature or product (like Intercom did with its Fin launch) to build launch hype.

Awareness

Lead Gen

Demand Gen

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Atypical Customer Blog Series

Advocacy

Skip the formal case study asks (and formal approvals) with an informal mini-blog like Intercom's "Response Time".

Awareness

Social Engagement

Demand Gen

Advocate and Asset Count

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"How To" Workshop ft Customers

Awareness

Skip the traditional case study and instead engage prospects with tactical "how to" content featuring succesful customers.

Lead Gen

Web Traffic

Social Engagement

Adoption

Expansion

View Play

Micro Case Study Social Image

How to Implement

Templates

Other 🔥 Plays

Candid Reaction Launch Video

Atypical Customer Blog Series

"How To" Workshop ft Customers

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